ABOUT

Byron Chow is a multidisciplinary designer-illustrator born and raised in New York City. Heavily inspired by the ever changing city streets, he is acutely concious of incorporating bright colors & experimental markmaking into his practice.

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PROJECT 01

Responsible for marketing materials, including social media and promotional email assets. Monthly web updates, site section redesigns and digital ad units. Helped redesign franchise programs and special projects, such as JCrew Credit Card, Factory First, and the College Ambassador Program.

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PROJECT 02

Curated by The Doneger Group, Intertextile Shanghai is one of the largest apparel fabric and accessories trade shows, exhibiting fabric and manufacturers from around the world.

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PROJECT 03

Based in Lowell Massachussetts (known as the Cradle of the Industrial Revolution), The Museum of American Textiles is located in a converted factory space and is home to the largest collection of textile prints and Industrial-era textile machines in the United States. The focal point of the rebrand is to highlight the archive, inviting visitors to easily browse the comprehensive catalogue.

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PROJECT 04

Surface textile design and graphic prints for brands: Opening Ceremony, UnderArmour, Zoo York.

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PROJECT 05

Using illustrations as a foundation, each element is treated as a collage rather than a finalized piece. Thinking about the project within the context of modern branding practices, the end goal is to create a visual language based around intricate illustrative renderings.

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PROJECT 06

Visual Consulting for startup workout app Daily Spot. Tasks included storyboarding, mood boards, app store slides

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PROJECT 07

Full rebrand for musician Ian Petrarca. Concept art created for Beat Theory LP and singles.

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PROJECT 08

A series of conceptual books and posters. Series include:

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